In light of the August 4 explosion in Beirut, the Beirut Marathon Association decided to organize a global virtual charity race to raise funds for the Lebanese Red Cross who had first handedly supported the blast victims.
Marvel Works was asked to volunteer and handle all branding, communication and marketing of this race, worldwide.
We have written the script for the ad, created an informative animation and created the entire look and branding for the campaign as well as its social media @beirutmarathon
The fundraiser was able to raise 35,000$ for the Lebanese Red Cross, making a vast difference for the victims.
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